Blog

We want your marketing and sales efforts to be meaningful and hugely successful (aka BIG ROI), so we like to share content and insights that have proven valuable to us as well as our clients for over 20 years.

Five Elements That Make Print Shine

Five Elements That Make Print Shine

In the ever-evolving marketing world, getting caught up in the digital buzz is easy. However, there's a timeless charm to a well-executed print campaign that captures attention and makes a lasting impression. Print has unique qualities that can elevate your direct...

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Five Steps to Crafting Effective Marketing Copy

Five Steps to Crafting Effective Marketing Copy

Marketing copy is the heart and soul of your advertising efforts. It connects your product or service with your audience, compelling them to take action. Let’s break down five essential steps to writing effective marketing copy. 1. Be Imaginative: The Power of...

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10 Items for Your Pre-Design Packaging Checklist

10 Items for Your Pre-Design Packaging Checklist

Designing packaging that captivates consumers and protects your promotional product is a multifaceted process. To ensure your packaging dazzles in both form and function, follow this comprehensive pre-design checklist, whether you're a seasoned pro or embarking on...

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Case Study:  The Power of a “Thank You” Note

Case Study: The Power of a “Thank You” Note

Genuinely thanking customers for their purchases can be a great way to stand out from competitors. But there are right and wrong ways to do it. If you show that you’re grateful to customers for their business by hiring a printing service to make beautiful thank you...

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Making Content Marketing Work for You

Making Content Marketing Work for You

If you don’t know what content marketing is, you have come to the right place. The Content Marketing Institute defines content marketing as “focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined...

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